The I'm BOOKed!™ Initiative is a grass roots reading campaign created by DreamMart International, LLC to get kids hooked on books. In 2003 a study in 37 countries by the Programme for International Student Assessment found that the most important factor for academic success was the amount of time pupils spent reading books, magazines, newspapers and websites. But, reading books makes the biggest difference, according to this and other studies. So, we are bringing together strategic business, education, faith & philanthropic partners to pilot this initiative in Atlanta's Pittsburgh Community.






